Launched in 2009 in New York, Foursquare (FS) is a social networking site for smartphones. FS help us locate where you are standing and suggest fun eating places nearby. Only 3 months after crossing the 10 million user milestone, Foursquare - social networking support users share location - has reached a new record with 1 billion passengers check - in (announcement so that everyone knows where they are ). So please refer to the following 5 tips to use effective tools to build corporate image across locations.
1. Not only is Check - in
You encourage people to check - in at your store. Currently, Foursquare has links to Facebook and Twitter, you can imagine when a check - in at your shop, all your friends on Foursquare, Facebook, Twitter they would know. So people know your store will increase exponentially. You can put a small notice at the door or somewhere easy to see: "Check - in Foursquare and share with your friends about us okay."
People use Foursquare to "check - in", this is a way to tell Foursquare knows where you are. This is not only a great way to meet people you are nearby, but also a way to know about their favorite places and new places they are exploring.
2. Ready creation and promotion
Do not just stop encouraging people check - in at your store, because they are not free to do so when your store is the mobile pulled out to check - in anywhere, and so very boring. Take out the promotions, the game for them. For example: check - in how many times in your store will receive a coupon for example. Maybe the coupon value is not high, but it will have a stimulating effect on people.
Each time check - in so users are rewarded points. Found a new place you get +5 points. Stop several times a night, you get +2 points. Pull on your friends to go with you, get +1 point ... When you check - in many more interesting places with different people you will open the badges. There are badges for discovering new places and for traveling to distant places. What about karaoke for hours or exercise regularly, why? There are also badges for such activities.
3. Emphasis on "Mayor"
If a check - in at a certain location, the most that will receive the title of "Mayor". This is the highest title of this social network, and everyone wants to achieve it. So when you have a store on Foursquare Mayor okay, do not forget them. If you are a small shop, you can offer free meals, if the bar is maybe 2 bottles of a bottle, ... the ones that do not save, because the costs are too small compared to the What you will get back later.
On average each user - Foursquare has check - in 100 times and the members most active in the U.S., Europe and Japan. Face "heavyweight" of this service is U.S. President Barack Obama, joined the race for the Mayor on Foursquare from mid-May 8/2011. Mayor to visit more, your store will be more popular in the FS community and its no different promotional activities effectively mouth full.
4. Guide to all users
This move is quite expensive here, but if you are willing to invest, you will attract a lot of people come to your store. Well do not worry because now most smart phones are easy to install FS application is extremely simple, and free.
Foursquare is an iPhone app, Android, webOS, Windows Phone 7 and BlackBerry. An application for Maemo platform being developed at an early stage and not take up the Foursquare website. Users Symbian phones and Pocket PC (Windows Mobile touchscreen) via Foursquare can use Waze, the app also for iPhone, Android and BlackBerry.
5. Always regularly updated information
You reveal to people about upcoming products or new promotions. Let them feeling like they are close to your customers, they are your respect and attention. Users love it. Even Foursquare has also served daily deals on their platform.
Foursquare has just unveiled an update to its website to help bring the promotion and Places
tempting invitation to the desktop of the user.
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