Enrichment effects from equipment rental

- Start operation from the end of 2010, so far, V2 has built reputation and firm foothold in the huge Chinese market. It is particularly the success of V2 is a unique business idea and hit the market sentiment.

Accordingly, in addition to online ordering service for branded products, the company also gives customers the opportunity to use high-end products with prices "cheaper" to surprise. In fact, most of the profits from the company's equipment rental service performance. To rent the luxury items of V2, the customer must pay the rent and deposit daily by 3% of the retail price of the product.

 
 Business Forms of V2 was very warmly received. One customer said: "Ordinary people do not have many opportunities to use these luxury items, so why not hire one when you need it?".

 Get the support of consumers, V2 also enjoy significant support from the business environment is quite developed in China. In fact, the market for branded goods in China the fastest growing in the world thanks to steady economic growth and boosting spending power of the super-rich clients. The experts observed that majority of Chinese people enjoy flaunting their wealth in public and believe that high quality products are associated with the world-famous icon symbolizing their dignity .

 
 Wave equipment rental brand in China is also becoming more common. Not only in the field of fashion, the joint venture company, in partnership with dozens of stores in major shopping centers in China, has provided a wide range of high quality products for hire, including equipment use, furniture, digital products, vehicles and goods ... Yang Xu, market research staff, and V2 is the co-founder, said: daily rental price for the same product between stores is almost identical, so customers do not have to worry about bargaining.

 The biggest difficulty that Yang and his colleagues face is the widespread appearance of counterfeit goods, counterfeit goods makes people doubt about the authenticity of the goods which he leased stores. Moreover, there are also some fake customer to return it after every hire.However, with his long experience, Yang easily distinguish what is false, what is real. V2 also make provision if any customers who fraudulently counterfeit goods will not be returned deposits to prevent this situation. Leasing contracts also require customers to pay compensation if the damage caused, but Yang said that usually they keep very good map.