Output lychee Bac Giang: Together to find "solutions allow"

- How not under pressure to prices, commercial fraud in Bac Giang lychee consumption is still concern of authorities and growers fabric.


These days, in many districts as Luc Nam, Luc Ngan, Yen, Yen Tan, Lang Giang, Son Dong, air harvest, lychee consumption is very vibrant place.


According to the Department of Trade and Industry Bac Giang, 26,300 tons of fabric production in the province was soon consumed, canvas late start to the harvest. Average provincial consumes about 4,000 tons / day. To date, a total of Bac Giang Province consumption is estimated at nearly 60,000 tons of lychee, accounting for about 40% of total production in the province. In particular, Luc Nam District sold 18,000 tons, Luc Ngan - 17,000 tons, Yen - 11,000 tons, Tan Yen - 6,500 tons, Lang Giang - Dong Son 3,400 tons - 2,680 tons.


Deals, exports increase


The total area of ​​the province in 2013 lychee approximately 32,000 ha (1,000 ha reduction equivalent to 30% compared to 2012). Due to the weather this year is not favorable for the bloom to expected total production is estimated at 140,000 tonnes of litchi fruits. Some districts have large output Luc Ngan lychee 70,000 tons, followed by the Luc Nam, Yen, Yen Tan and Lang Giang ... area lychee standards apply VietGAP approximately 7,500 ha, producing about 35,000 tons for .


Van Nhu Anh Ho, Nam Duong Commune, Luc Ngan district, said this year the price of lychee being the better last year. Litchi type 1 is priced from 20000-24000 VND / kg, fabrics are average priced 16000-19000 / kg. Compared with other provinces, Luc Ngan lychee have higher rates of 3,000-5,000 VND / kg, because of better models and brands. Growers often cloth wholesale fruit traders in the district center. Price on the fabric harvest ranged from 120000-150000 VND / 1 kg.


In recent years, due to the promotion of trade should focus on export markets expanded lychee. The production and consumption of lychee begin towards the production of goods. Luc Ngan lychee currently registered geographical indication protection product in 5 places: Korea, China, Laos, Cambodia and Taiwan. Litchi
Tan Yen has also been registered certification trademark protection for the brand "Phuc Hoa Vai soon".

 

According to representatives of the Department of Trade and Industry Bac Giang, China's traditional export markets is important, accounting for about 95% of total exports. Besides, lychee also exported to Australia and some European countries ... This year, exports to Cambodia are stepping up market than every year.


Right from the beginning of the season, Chinese traders have to Luc Ngan, in collaboration with the Vietnam traders put a lot of weight with bulk purchase, highly stable, less volatile. There are 200 days Luc Ngan attracted Chinese traders. There are about 2,000 tons of lychee Bac Giang is exported through the border gate in Lang Son and Lao Cai. The export price of about 6-7 yuan / kg (20,000 - 24.000dong / kg). In particular, only the day 11.06.2013, the total amount of litchi exported through the border gate in Lang Son province increased sharply, to 1,500 tons, up 1,286 tons from the previous day.


Overcoming limitations, brand development


According to Tran Van Loc, director of Bac Giang Department of Trade and Industry, the consumption of lychee is not really stable, highly dependent on traders. Traders are looking for partners not signing consume large, stable, mostly spontaneous, passive and profitable business immediately. The quality of litchi uneven between different areas. Litchi exported through official channels has increased compared to previous years.


However, there are still large numbers of lychee over-quota production, many potential risks. Traders lychee exports massive, unregulated and plans, leading to congestion at a gate. Packaging, labels are not synchronized, preserving rudimentary packaging, quality design products less competitive, or Chinese traders price pressure.


The utilization of preservatives lychee harvest is not controlled, some producers also use the solution to create beautiful color code lychee. This, directly affect the quality of lychee, hygiene and food safety for consumers and reputable, quality brand of lychee. The time China tightened quarantine, testing lychee imports from Vietnam.


According to experts, is to consume good lychee and market stability, need to maintain and develop the brand in particular Luc Ngan lychee and branding for Bac Giang lychee general. Maintaining the traditional market, search, market expansion potential, building distribution system for effective professional and lychee Bac Giang.


Need to step up the information, communication, branding lychee on the mass media, on the website. Promote consumption and to find partners through the fairs and exhibitions. Creating favorable conditions for the economic sectors involved in the preservation process, processing and consumption of lychee. Continuing further close cooperation between relevant agencies to create favorable conditions to support the consumption of lychee. Looking for an effective solution to help extend the postharvest storage of lychee fruit. Need to promote consumption program lychee in trade promotion programs National.